The ONE RETAIL initiative by Blue Dart and DHL leverages the leadership position enjoyed by both the brands. It offers customers the freedom to avail of domestic as well as international products in both Blue Dart and DHL outlets. Both Blue Dart and DHL are well established brands, with strong brand recall and loyalty. They draw on each others’ strengths through collaboration and sharing of knowledge and best practices that make it a formidable unified team in the eyes of the customer. The ONE RETAIL store is yet another initiative where the customers stand to gain from Blue Dart’s domestic network and DHL’s global reach
